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When Guccio Gucci founded his namesake company in Florence in 1921, his vision was rooted in a respect for tradition and a strong outlook towards the future. More than 90 years later, under the design direction of Frida Giannini, Gucci has become world renowned for its sunglasses and watches, boasting the utmost in Italian craftsmanship and fashion authority. Synonymous for sensual sophistication, Gucci is the choice of the contemporary jet-set and Hollywood royalty.
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